To access flowchart of focus group feedback click link below
http://www.gliffy.com/go/publish/7531743
If page doesn't load click this link:
http://www.gliffy.com/go/publish/image/7531743/L.png
Focus group feedback was a very useful step in understanding whether my new designed product targets my indie audience. Through looking at my products and listening to their discussions, it gave me an insight as to how they were interpreting it and relating to it to themselves.
During discussing improvements for my music video, one person commented on the lack of performance shots present in the video that would be expected in an indie music video. However when including them before they became a clear distraction from the complexed reversed narrative, choosing me to challenge conventions in this genre. Yet the fact that my music video mentioned this shows I was on the right track in targeting my audience correctly.
Overall my focus group has given me a good selection of areas to improve on that will assure my product is targeting the correct indie audience.
If page doesn't load click this link:
http://www.gliffy.com/go/publish/image/7531743/L.png
Focus group feedback was a very useful step in understanding whether my new designed product targets my indie audience. Through looking at my products and listening to their discussions, it gave me an insight as to how they were interpreting it and relating to it to themselves.
During discussing improvements for my music video, one person commented on the lack of performance shots present in the video that would be expected in an indie music video. However when including them before they became a clear distraction from the complexed reversed narrative, choosing me to challenge conventions in this genre. Yet the fact that my music video mentioned this shows I was on the right track in targeting my audience correctly.
Overall my focus group has given me a good selection of areas to improve on that will assure my product is targeting the correct indie audience.
No comments:
Post a Comment